ROLES & RESPONSIBILITIES:
- Creating and Monitoring Email Marketing Campaigns to Promote Products or Services.
- Ensure the design and layout of emails are optimized, user and mobile-friendly.
- Build engagement with our customers or subscribers.
- Determines target audience, devises campaigns and launches email campaigns to create buzz or generate leads for the business
- Ensure the marketing message is conveyed clearly and delivered properly to prospects.
- Should have hands-on experience in data mining.
- Ensure messages are sent in the proper form and template
- Develop a personalization strategy
- Include specific graphics, incentives and detailed descriptions.
- Create a database of emails for lead generation
- Proofreading key messaging in and out of email templates.
- Identify the target audience and grow the email list.
- Secure email databases for future campaigns.
- Following up on emails.
REQUIREMENTS:
- Must be a graduate.
- Minimum of 3 years' email marketing experience in a digital marketing agency.
- Hands-on experience with email marketing tools i.e. Mailchimp, Hubspot, Zoho etc.
- Knowledge of email standard methodologies and compliance rules including GDPR and CAN-SPAM laws.
- Hands-on experience with HTML and content management system
- Proficiency in marketing automation technology
- Knowledge of SEO/SEM and Google Analytics
- Familiarity with analytical and database tools
- Must have Strong communication skills.
BENEFITS:
- Competitive salary package commensurate with skills and experience.
- Opportunities for professional development and training to foster continuous growth.
- Collaborative and supportive work environment that values innovation and creativity.
- Flexible work timings, 5-day work week, yearly appraisals, and refreshing breaks for work-life balance.
Job Openings: 3
Job Location:
Gurugram
